'Made in Germany' is a designation of origin which was originally introduced by the British Parliament to draw the attention of English buyers to supposedly 'cheap and inferior' goods from Germany. Over time, however, this has changed and today 'Made in Germany' has become a seal of quality, which celebrates its 135th anniversary today - on the 23rd of August.
As a result, German products are now recognized around the world as being of very high quality and are often bought precisely because they have been made in Germany. This is especially true for confectionery and snacks made by the German confectionery industry. This is because the requirements in Germany for food safety, production processes, industrial hygiene, product quality, and recipe accuracy are among the highest in the world. All member companies of German Sweets produce their products under the high German standards. As a result, their sweet and savory nibbles impress not only with their excellent taste, but also with very good quality.
International buyers who want to convince themselves of the qualitative and delicious products of our German Sweets member companies are invited to visit our online Sweets Export Guide. You can also expect more product news from the manufacturers in our Product and Trade Fair Newsletter!